Bagels are making their way to K Brew.
The popular and nationally known coffee company revealed last week in a video announcement, through their social media feeds, their plan to add bagels to their daily menu.
Locally co-owned by brothers Pierce LaMacchia and Michael LaMacchia, K Brew was founded in 2013 in the Fourth & Gill neighborhood. K Brew uses locally sourced ingredients from East Tennessee businesses such as Cruze Dairy Farms and Three Rivers Market, as well as micro-farmed coffee. Occasionally, the coffee shop has served various pastries, but they now plan to permanently expand their menu by selling bagels.
“Over the past two years we’ve been working hard to find and build a food program based on your feedback. In 2016, Michael and I asked ourselves, ‘What food could we serve that could make our community very happy?’ After talking with many of you, your answers confirmed our suspicions,” Pierce LaMacchia said.
The LaMacchia brothers explored world-renown bagel shops in New York City to learn how the best bagels in the business were produced. LaMacchia said that their team is committed now to bringing New York-style bagels to Knoxville through their venue, K Brew.
“Our bagels will be baked fresh daily,” Pierce LaMacchia said. “[They will] be served with an amazing selection of cream cheeses. Who knows? We might even bring back the Benton’s Bacon and chive.”
This isn’t the first time K Brew has experimented with bagels though. K Brew has previously sold from the bakery, Hot Bagel in Oak Ridge. While the coffee shop stopped serving bagels when the company closed, customers have still shown an interest in adding bagels to their coffee order.
“Even though it’s been a long time since Hot Bagel left Knoxville,” Michael LaMacchia said in the Facebook video. “We’ve never forgotten how much you love the combination of our coffee with those bagels. So today, after two years of hard work, we’re excited to announce that we plan to launch K Brew bagels by the end of the year.”
While it’s been a while since Hot Bagel closed, it was during that time that K Brew realized how bagels provide a perfect snack or meal for customers.
“We served bagels from a local bagel company we first opened,” Pierce LaMacchia said. “We really liked serving them, but after they closed down, we wanted to keep serving them. Bagels are this convenient savory bread that pairs well with our coffee. We’re excited to commit to serving bagels, and we’ve always loved making our own things, so we’re excited to embark on our journey and open our bagel bakery.”
Consumers can expect six to ten bagel varieties that currently in the works, according to LaMacchia, as well as a rotating seasonal bagel and cream selection.
“On top of this, we plan to include a rotating selection of about seven to ten varieties of bagel sandwiches,” LaMacchia said. “Bagels have this really rich history as a classic sandwich that we’re excited to bring to Knoxville. K Brew is known in Knoxville for our innovative coffee drinks, so we’re excited to bring that innovation to bagels.”
K Brew is located at 1138 N Broadway. Their hours are 7 a.m. to 8 p.m., Monday through Saturday, and 8 a.m. through 8 p.m. on Sunday. More information about K Brew can be found at their website: www.knoxvillebrew.com.