Hollywood’s favorite idea these days, besides the “comic-book-to-movie”
thing, seems to be the “old-TV-Show-into-a-movie” thing. This has produced
some hits (The Addams Family) but has also created some bad misses
(Beverly Hillbillies, The Little Rascals). When they started
advertising The Brady Bunch Movie, it looked like they were
scraping the bottom of the ’70s barrel. But someone, somewhere deserves a
cookie, because this movie actually works. It’s fresh, funny and PC
in a good way.
The storyline drops the Brady family smack into contemporary Los Angeles,
with ’90s trappings like grunge rockers, greedy, real estate agents and
carjackers. But instead of being the “updated” Bradys of awful TV specials
like A Very Brady Christmas, these Bradys are still rooted in the
’70s cheese culture of the original series. Nevermind that the Bradys
weren’t exactly realistic in the first place (go see Dazed and Confused
for that sort of thing). This film version takes them for all their
sitcom worth. It even carries a stamp of approval from the original Brady
cast, apparent through some clever cameo appearances.
Using numerous classic episodes as subplots, the main story concerns a
greedy real estate developer’s plan to build a mini-mall on the Brady’s
street. But our heroes won’t sell. Mike Brady designed their house himself
and, gosh darn it, it’s their home.
This main plot is, of course, the last bit of the movie that anyone will be
concerned with. Foreseeing this, the filmmakers have wisely concentrated on
capturing the Brady zeitgeist. Many people may be frightened to realize how
many specific episodes they remember as the movie goes by.
The idea of pitting them against ’90s culture is what makes the film.
Instead of the tired old “icons-of-a-simpler-time-facing-today’s-problems,”
we get to see “’70s cheese-culture” versus “’90s cheese-culture.” The
satire is cross-generational.
Most telling along this line is the “Music Contest” scene, where the
movie-Bradys re-do the TV Bradys’ famous rip-off of the Partridge Family
(who are humorously acknowledged along the way). The brightly-fringed
Bradys compete against a dourly-flanneled, Pearl Jam-esque grunge band. The
’70s rip-off of the ’70s competes against the ’90s rip-off of the ’70s.
There’s some sort of message there, folks.
The strongest aspect of The Brady Bunch Movie is how it avoids the
nostalgia trap. The jabs it takes at the original series aren’t
mean-spirited, but neither does it pine for “the old days.” Oddly, it
reinforces both “family values” and “political correctness” in a gentle and
humorous way. It actually does strive, as the movie poster says, to “save
America from the ’90s.”